Posts Tagged ‘ survey writing ’

Politis PR Tip #30: Use “Does Not Apply” in Surveys

Then again, sometimes the best answer to a question is “This doesn’t apply to me.”
Ergo, researchers should also seriously consider giving research participants the option to answer, “Does not apply” in surveys and questionnaires.



Politis PR Tip #29: Use “Don’t Know” in Surveys

Sometimes the real answer to a question is “I don’t know.”
Researchers make a big mistake if they do not give respondents the option to answer “Don’t know.”
‘Nuff said.



Politis PR Tip #28: Use the Middle Ground

A common research mistake is not giving participants the option to give a neutral response.
For example, consider the following sample survey question:
How do you feel about President Barack Obama winning the Nobel Peace Prize?

Extremely unexcited
Somewhat unexcited
Somewhat excited
Extremely excited

Unfortunately, writing a question in this manner does not give respondents the opportunity for a neutral response, such [...]



Politis PR Tip #26: Remove Emotion from Your Surveys

Okay . . . so I took a couple of months off since writing the last Politis PR Tip. I’m back in the saddle once again; maybe not every day, but adding to this list nonetheless. So . . . here goes.
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Since many public relations campaigns [...]



Politis PR Tip #18: When to Use Maybe/Undecided, Don’t Know & Does Not Apply

You’d think that crafting a Yes-No question in a questionnaire would be easy, right? Well, not really.
Think about it: Have you ever been asked a Yes/No question and realized that your true answer should be

I Don’t Know / Undecided, or
Maybe, or
Does Not Apply?

When writing simple Yes or No questions in a research study, we recommend [...]